For funded founders preparing a launch
Product design for startups, from direction to a working release.
I'm Dan Andrews. I work directly with founders to decide what the product should be, design the interface and build a release people can use. One senior person, accountable end to end.
The problem
Funding raised, launch date set, product still unclear
Early teams often have a strong thesis and a deadline but no settled product shape. Splitting direction, design and build across agencies and freelancers adds hand-offs just when speed matters. I keep those decisions in one place.
Start here
Product Direction — £5,000 per week
- Frame the problem and the people it's for.
- Shape the product and the first release's scope.
- Leave with a clear, documented direction and next steps.
One or two weeks. When it's time to build: Product Release from £50,000, scoped first. For continued leadership: Design Partnership from £12,000 per month.
Evidence
Work you can inspect
FAQ
Practical questions
- Where should a funded startup begin?
- Usually with Product Direction: one or two focused weeks at £5,000 per week to frame the problem, shape the product and agree what the first release must do. You leave with a clear direction whether or not we continue.
- Do you build as well as design?
- Yes. Product Release engagements, from £50,000 and scoped together first, take the work from interface design through to a working release.
- Who will I actually work with?
- Me. There are no account managers or hand-offs to juniors; the person you speak to is the person doing the work.
- Do you work with teams outside the UK?
- Yes. I'm UK-based and work remotely with clients, in English, with calls arranged in overlapping hours.
- What if we need ongoing design leadership?
- A Design Partnership, from £12,000 per month, gives an agreed monthly allocation for continued product and design work.
- What happens after I enquire?
- I read every enquiry personally and reply by email. If it looks like a fit, I'll send a link to book a short call.